TOP 10 CHALLENGES
|
1. Recruiting Qualified Service Providers
The word "qualified" typically provokes several chuckles! Service providers that come with a list of clients also come with a history. SSCG’s definition of "qualified" is growing its own service providers.
How Summit Salon Consulting Group can help:
- We offer a complete associate program text book with specific action steps, tests and growth pattern for new hires
- Our consultants are well-versed on the program and can help implement it in your salon
- Specialty consultants are available for a 1-day seminar in your salon to train the trainers Back to top
2. Inadequate Growth Strategies
"The Level System is the awakening that catapults service providers from their job to their career."
Key components of the SSBC tool chest are Service Provider Level Systems that are specific to each department in the salon, from the Front Desk, to Hair, Skin, Massage and Nails. The Level System also provides an Associate Program, which is designed to help new service providers be better prepared as they begin their careers.
How Summit Salon Consulting can help:
- Implementation of the level system to unify the staff team and create common goals
- Create communications plans to win over key staff, and ensure that your salon’s systems, processes and culture reinforce the changes you make Back to top
Owning a salon can by definition infer hostage. The LEVEL System is designed to combat the hostage syndrome by consistently acknowledging that all employees are essential to the future of success of the salon company.
How Summit Salon Consulting can help:
- Assess and improve your attractiveness as an employer
- Grow, motivate and retain the right employees through the Associate program
- Develop effective employee compensation and benefits models
- Quantify the contribution your employees make Back to top
Salon and Spa owners do not always understand the power of marketing and advertising campaigns. Service providers find themselves in the same boat, floating down the stream without a paddle! They are losing clients faster than they are gaining new ones, and they have lost the drive to ask for referrals to replace their dwindling client count.
How Summit Salon Consulting can help:
- The organization and execution of monthly promotions
- A network of industry best practices
- Clearly defined budget and benchmarks for growth Back to top
5. Staff Resistance to Education
As a practitioner-based field, education is the foundation of a salon’s existence. Constantly fighting employees over education is exhausting. Service providers who neglect to reenergize their palate of services inevitably suffer client losses. SSCG promotes education as a link to success in business and in life.
How Summit Salon Consulting can help:
- Implement promotion opportunities based on defined goals, including education
- Create a culture that supports and celebrates a belief system tied to education
- Helping salon owners to establish budgets that invest in their employees education Back to top
Salon owners must understand the balance between internal and external marketing strategies in today’s market.
How Summit Salon Consulting can help:
- Evaluate new markets and implement monthly promotions
- Improve your sales channels and sales management processes
- Develop effective customer-segmentation, including service and retention strategies Back to top
7. Inadequate Productivity & Profit
The salon business model has changed! SSCG Consulting promotes business leaders who recognize the link between business performance and the people within their organization. As a consequence, salon owners are being encouraged to implement people strategies that support the company’s objectives and increase profitability on the salon floor.
How Summit Salon Consulting can help:
- Create and develop salon shifts that make sense for your company’s profitability
- Motivating service providers through common-sense work schedules
- Implement programs that provide reward for all members of the team Back to top
8. Inefficient Inventory Handling
As important as retail is to the financial health of the salon, it is often the most neglected fiduciary item on the profit and loss statement. Managing inventory can make or break your salon company’s bottom-line.
How Summit Salon Consulting can help:
- Specific budget guidelines to manage inventory purchases
- Formulas for purchasing, inventory investment, and promotions
- Support and definition of retail turns for profit Back to top
Summit Salon Consulting Group’s succession plan is not unique to business professionals, but it is unique to the salon and spa industry. Creating an environment for growth within your salon company inspires the employees to become stockholders. SSCG consultants work to mold your salon and spa company into a viable business that understands the balance between profit and growth. The balance is a key factor, as it is SSCG's belief that passing it on to those who help build the company will ensure a stable and profitable future for years to come.
How Summit Salon Consulting can help:
- Valuation of stock
- Identifying future stockholders
- Creating a process and understanding of managing your quarterly dividends Back to top
Shifting demographics. An ageing workforce. Where, how, and for whom, people work is, in turn, transforming company structures and cultures. The economy, demographic, and social trends only accelerate the changes sweeping through today’s workplace.
How Summit Salon Consulting can help:
- The Associate Program
- Personal and professional coaching to all service providers through monthly one-on-one coaching sessions
- Owner stability Back to top